How to make partner marketing a key part of your lead generation strategy

Partner marketing is reshaping how businesses build their demand generation strategy. But is it right for your business?

Tune in to our webinar to learn from proven partnership experts Adam Glazer and Nikita Zhitkevich, as they discuss what it takes to kick off your program and grow it into a revenue-generating channel for your business.

Determining if a partner marketing program is right for your business

How to get started and launched quickly

Steps to take your program from good to great

Watch The Webinar

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The partner platform that powers revenue

PartnerStack is the only partner management platform designed to accelerate recurring revenue for both companies and the partners they work with — because your partners’ success is yours.

Partner programs transform the agencies, resellers and marketers who already sell to your ideal customers into an extension of your sales team.

That's why the fastest-growing SaaS companies use partnerships to drive acquisition, retention, and revenue, beyond what's possible alone.

And it's why companies choose PartnerStack to help make it happen.

About the Hosts

Nikita Zhitkevich
Director of Channel Partnerships and Alliances

Adam Glazer
President, Partner Commerce

Nikita leads all partner programs at PartnerStack, a PRM platform is built to help SaaS companies drive revenue from partnerships, providing a single tool that both program managers and their partners can use to onboard, manage, train, enable, support, and pay their affiliate, referral, reseller, and channel partners.

PartnerStack powers over 200 partner programs, including some of the world's fastest growing SaaS companies such as Asana, Intuit,, and Unbounce.

Adam is the founder and president of Partner Commerce, a performance marketing agency that helps B2B clients acquire and retain customers through data-driven, integrated, multi-channel digital programs. 

Partner Commerce is recognized as the pre-eminent leader in B2B partner marketing, having developed and managed programs for Microsoft, PayPal, TransUnion, Dun & Bradstreet and OnDeck Capital, among many others.

On-Demand Webinar

This webinar covers: